All Episodes
Displaying episodes 1 - 18 of 18 in total
17. Our top tips for Becoming a Non-Tech Founder (and the Future of this Podcast)
Today's episode is a summary of our top advice on becoming a non-tech founder in this developer-dominated world.We also cover an update on Laura's WordCamp EU experie...
16. Catching Up, Time Boxing, and Leveling Up with A New Hire!
This episode is an off-the-cuff one where we decided to do an update on both Nathan and Laura's current state of affairs. We ended up talking about a couple of really ...
15. Finding product market fit and 12 months to failure for Nathan's SaaS
In this episode we delve into finding product market fit as a solo, non-tech founder – preferably as early and with as little up-front investment as possible. We cover...
14. Setting goals, running sprints, and taking sabbaticals.
In this episode Nathan and Laura talk about setting goals (and why they’re so important), splitting your work into sprints, and taking regular time off. We cover:Why g...
13. Chaos and Kids: Surviving and Thriving While Running a Business from Home
This episode is all about running a business at home with kids: how to balance work life with home life – when they're both in the same physical space. We cover:Does a...
12. Surviving the Storm: Building and Running a SaaS During a Recession.
This week we talk about building and running a SaaS during a recession: what you can do and how you can not only survive but thrive. We detail a popular Twitter thread...
11. Educate to Elevate: Using Education as a Marketing Tool for Business Growth
This week, Nathan and Laura deep-dive into the topic of Education as Marketing. In the age of #buildinpublic, good old-fashioned marketing seems to have gone the way o...
10. Timing Your Success: When should you launch your new SaaS?
In this episode of the podcast, Laura and Nathan delve into the topic of launching a new SaaS (Software as a Service) and discuss important considerations around timin...
9. The Power of Email Automation: Insider Strategies for Growing Your Business with Brennan Dunn
Today’s episode is the first in our ask an expert series. This is a bit experimental but the idea is that for some episodes we will bring in experts on specific topics...
8. Cracking the Code: A Non-Tech Founder's Guide to Vet and Hire the Right Developer
Being a non-technical founder brings its own unique set of struggles. And one of the areas that we always seem to struggle with is hiring a good developer. Today Laura...
7. Side Hustle to Success: Building a Product Business in Your 'Spare Time'.
In today's episode Laura and Nathan discuss options for building a product business on the side.
6. Networking for Success: Mentors, Masterminds, and Making Friends That Help You Grow
Have you considered looking for a mentor, a coach, or a mastermind group? In today's episode, Laura and Nathan look at some of the options available and discuss how th...
5. Founder Factor: Exploring the Pros and Cons of Being a Non-Technical Founder
Today we look at the advantages and disadvantages of being a non-technical founder. There are areas where we excel and perhaps even surpass our technical counterparts....
4. Strategic Investments: Balancing Risk vs. Reward for Indie Founders
How much are you willing to risk when it comes to building your business? It's something we discuss at length today. With Laura squarely on one side of the field and N...
3. From Zero to Launch: Starting Nusii, Building an Audience, and the Lost Art of Thoughtful Feedback
Laura talks about how she grew her large audience back in the day and how one blog post (A Simple Web Developer’s Color Guide) for Smashing Magazine triggered a series...
2. Revamping Client Portal, Shiny Object Syndrome, and Unlikely Allies: How Competitors Can Help Your Marketing
Laura launches a new look for Client Portal and Nathan gets a senior developer onboard to help him build Feature Flux.Is content still the way to market a new product?...
1: Overwhelm, building a second brain, kids, taxes and filofaxes.
An in-depth conversation between Laura and Nathan on dealing with the stresses of your personal life when they run over into your work life.
Welcome to The Non-Tech Founder's Podcast
Welcome to The Non-Tech Founder's Podcast. Join us as we navigate the developer-dominated world of entrepreneurship, bootstrapping and beyond.